Negotiation is the last place strategy becomes real. Or doesn’t
Chief Negotiation Officer
You’re not here to do the deals. You’re here to make sure no one’s doing bad ones
The Kennedy Negotiation Model is the only fully evidence-based negotiation methodology in the market.
You’re not here to negotiate. You’re here to make negotiation a system.
At your level, inconsistency is risk. Informal habits get scaled. And every improvised deal sets a precedent that’s hard to unwind.
This programme isn’t about improving your personal performance it’s about embedding discipline across the business. We show you how to codify what works, eliminate what doesn’t, and build negotiation into the core of how your organisation operates
The longest-running negotiation skills workshops in the UK, since 1974
Chief Negotiation Officer Training & Coaching
Disciplined trade-offs delivered $12M in value and preserved core capabilities
Mohamed Gamal
CFO, AstraZeneca Near East
World-class negotiation is no longer optional for executives. CEOs know world-class negotiators in their organizations could raise at least 5% EBIT improvement. That’s why leading firms are formalising the Chief Negotiation Officer (CNO) role.
What the CNO Must Do:
Embed structured negotiation practices across functions.
Lead value capture in sales, procurement, M&A, compliance, and policy.
Align internal governance to enable disciplined negotiation.
CNOs Leave With:
An enterprise-wide negotiation playbook.
A governance-aligned escalation map.
A measurable capability improvement in EBIT performance.
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What you’ll achieve
Chief Negotiation Officer CNO doesn’t rely on vague leadership ideals. Instead, it systematically embeds disciplined negotiation strategies tailored specifically to your organization’s measurable strategic and commercial outcomes. Each CNO is matched with a senior negotiation advisor who tailors the Kennedy model to their organization’s commercial, regulatory, and governance context.
CNOs Leave With:
- An enterprise-wide negotiation playbook.
- A governance-aligned escalation map.
- A KPI dashboard tied to negotiation outcomes.
- A measurable capability improvement in EBIT performance.
What the CNO Must Do:
Embed structured negotiation practices across functions.
Lead value capture in sales, procurement, M&A, compliance, and policy.
